Become a Sponsor of the Festival
Partner with a movement redefining positive ageing
Align your brand with a premium lifestyle festival that celebrates wellbeing, connection and living well. The Good Ageing Festival brings together an active, affluent and engaged audience looking for products, services and experiences that enrich their lives.
As a founding partner, you’ll have the opportunity to build meaningful connections in a trusted environment where brands become part of the experience, not just the conversation.
A valuable audience. A meaningful opportunity.
Connect with Australians who are actively investing in their health, lifestyle and future.
The Good Ageing Festival is designed for one of Australia’s most valuable and engaged consumer audiences.
Our attendees are active, health-conscious, socially connected and open to new products, services and experiences. They have strong home ownership, high discretionary spending and a clear appetite for travel, wellbeing and quality lifestyle experiences.
Across Sydney, Brisbane, Adelaide and Melbourne, the festival reaches a highly concentrated metropolitan audience of more than 4.5 million people aged 50+ living within easy reach of our venues.
Our audience is:
- Affluent and asset-rich
- Experience-driven
- Health-conscious
- Socially connected
- Open to new ideas and opportunities
- Making important lifestyle and financial decisions
More than a festival A premium environment designed for engagement
Across Sydney, Brisbane, Adelaide and Melbourne, the Good Ageing Festival combines education, entertainment, hospitality and discovery in a setting that encourages people to stay, explore and connect.
Put your brand at the heart of what’s next
The Good Ageing Festival brings together an active, affluent and experience-driven audience who are investing in their wellbeing, lifestyle and next chapter.
For sponsors and exhibitors, it’s an opportunity to connect in a positive, premium environment, through meaningful conversations, engaging experiences and genuine brand discovery.
Be part of a new kind of festival celebrating how Australians live well, feel good and stay connected.